ABOUT

I help YouTube creators grow through retention-driven editing and content strategy.

Every edit is built around one goal-keeping viewers watching. Using pacing, storytelling, and audience retention data, I create videos that maximize watch time without sacrificing the creator's voice.

Beyond editing, I contribute to ideation, video structure, and thumbnail strategy, helping shape stronger videos before they ever reach the timeline.

My work has contributed to videos with over 70M views, but I start every new project with the same question, "Why will someone keep watching this?"

I don't chase flashy edits. I build videos people actually want to watch.